Creating VALUE by bringing stakeholders together, early on, and defining outcomes that matter jointly.
🔄 We speak about how linear & insular ways of working of the past have been replaced by connected & holistic cross-functional ways of working. Tune-in to hear how Rob brings in real-life example on how to make it happen.
📈 We also speak about the value of real-word data & patient-reported outcomes #RWD #PRO – 2 buzzwords these days that in our view belong into any comprehensive #evidencegeneration plan early on!
💠Lastly, nothing seems complete these days without talking about #ai and #digitalhealth – I loved his advice “Don’t do it all” – yes, digital can help us become better translators of science to patients and other #5P stakeholders, but you need to first be clear on your objective (#garbageingarbageout)
📈 We also speak about the value of real-word data & patient-reported outcomes #RWD #PRO – 2 buzzwords these days that in our view belong into any comprehensive #evidencegeneration plan early on!
💠Lastly, nothing seems complete these days without talking about #ai and #digitalhealth – I loved his advice “Don’t do it all” – yes, digital can help us become better translators of science to patients and other #5P stakeholders, but you need to first be clear on your objective (#garbageingarbageout)
This episode isn’t only a must for all SciComm and Publishing people, but anyone working in matrix teams as well as product development.