Creating VALUE by bringing stakeholders together, early on, and defining outcomes that matter jointly.
šŸ”„ We speak about how linear & insular ways of working of the past have been replaced by connected & holistic cross-functional ways of working. Tune-in to hear how Rob brings in real-life example on how to make it happen.
šŸ“ˆ We also speak about the value of real-word data & patient-reported outcomesĀ #RWDĀ #PROĀ – 2 buzzwords these days that in our view belong into any comprehensiveĀ #evidencegenerationĀ plan early on!
šŸ’  Lastly, nothing seems complete these days without talking aboutĀ #aiĀ andĀ #digitalhealthĀ – I loved his advice “Don’t do it all” – yes, digital can help us become better translators of science to patients and otherĀ #5PĀ stakeholders, but you need to first be clear on your objective (#garbageingarbageout)

This episode isn’t only a must for all SciComm and Publishing people, but anyone working in matrix teams as well as product development.

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